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Gamification – Make It Fun
You might have noticed more companies are trying to engage you by playing a game. In 2009, German-based car company Volkswagen launched its BlueMotion technologies that were part of its environmentally...
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Google Zeitgeist
After reviewing Yahoo’s top searches two week ago, let’s take a look at the results for the world’s most popular search engine, Google. Last week, it released Google Zeitgeist, examining the spirit of...
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Looking Back at Your Data to Look Forward
We do it for our clients and regularly encourage them to look at their data always and often. Reading analytics tells a story about your business online and possibly a little about your business in...
View ArticleHappy Holidays, 2012 Style
Happy Holidays from the team at Dinkum Interactive. Have a happy and safe time of it. Hope to catch up with you in the New Year. The post Happy Holidays, 2012 Style appeared first on Dinkum Interactive.
View ArticleGoodbye 2012, and Goodbye SEO!
As usual it’s been another crazy year in the Internet Marketing space. So, what happened this year? A lot, of course. However the biggest event in our minds as we look back over a year dotted with...
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Our SEO Paradigm Shift for 2013
Google 2013 Doodle We made some fairly significant changes in 2012 to accommodate Google. These sort of changes are not really uncommon in our field and interestingly for most of us, none of them were...
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A Methodology for Internet Marketing
The “SEO Business” is tougher and more complex making it difficult to build successful campaigns. These days, it’s more like making a seven tiered wedding cake than a batch of Betty Crocker brownies....
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Reframing: the Ice-Cream Effect
Ever had the experience of standing in front of the refrigerator at the supermarket trying to decide which ice-cream to choose? Most are packaged in attractive containers with the words ‘premium’ or...
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SEO Sustainability
As a long-term strategy, SEO is a good one. You shouldn’t necessarily be expecting that your SEO campaign is going to be an overnight hit (sometimes happens but rare) but you should also expect that...
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Turning Your Projects into Content
It’s 2013 and all bets are off when it comes to SEO tweaks and tricks. With a new year comes new strategies, and at the moment it’s all about producing high quality content. I’m talking about that head...
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A Digital Marketing Issue: Cheap SEO Services
Since SEO has been around, especially in its early days, there was a large gap in understanding. It’s closed up a lot but certainly still exists. It was not uncommon to hear about someone offering to...
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Gamification – Make It Fun
You might have noticed more companies are trying to engage you by playing a game. In 2009, German-based car company Volkswagen launched its BlueMotion technologies that were part of its environmentally...
View ArticleClik here to view.
Onward to 2015
We’ve been a little on the quiet side this past year, at least online. Usually we’ll muster a blog post a month plus a smattering of social activity but aside from the random share, definitely quiet. I...
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Seeing Unusual Referral Traffic in Your Google Analytics?
We’ve often seen some unusual referrers coming through on Google Analytics over the years. If you want to have a look at your own, head to the Acquisitions tab on the left side, click on All Traffic...
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Transitioning from Traditional Marketing to Digital Marketing: A Case Study
Embracing online marketing for companies who are used to doing it all offline can be daunting. You’re looking around. Getting not insignificant quotes for upgrading your very dated website that you...
View ArticleHappy Holidays, 2012 Style
Happy Holidays from the team at Dinkum Interactive. Have a happy and safe time of it. Hope to catch up with you in the New Year. The post Happy Holidays, 2012 Style appeared first on Dinkum Interactive.
View ArticleGoodbye 2012, and Goodbye SEO!
As usual it’s been another crazy year in the Internet Marketing space. So, what happened this year? A lot, of course. However the biggest event in our minds as we look back over a year dotted with...
View ArticleClik here to view.
Our SEO Paradigm Shift for 2013
Google 2013 Doodle We made some fairly significant changes in 2012 to accommodate Google. These sort of changes are not really uncommon in our field and interestingly for most of us, none of them were...
View ArticleClik here to view.
A Methodology for Internet Marketing
The “SEO Business” is tougher and more complex making it difficult to build successful campaigns. These days, it’s more like making a seven tiered wedding cake than a batch of Betty Crocker brownies....
View ArticleClik here to view.
SEO Sustainability
As a long-term strategy, SEO is a good one. You shouldn’t necessarily be expecting that your SEO campaign is going to be an overnight hit (sometimes happens but rare) but you should also expect that...
View Article